AJP RP5 250 enduro bike for $4700 new.

$4700 would be for the PR4 which is a air cooled, carb model. The PR3 is the same as the 4 only with smaller wheels. All the bikes have a 2 year warranty. These bikes with low seat height would be great trail bikes for shorter riders. Got to test ride them. Seem to be well built.

Waste of money, too expensive for sacks (Sachs of crap) suspension, frame looks nasty, motor dated.

Rather buy a year old Enduro or even better, a new Honda crf250L

I have been looking into these for my dealership not only for entry level, but also for the low seat heights, and short wheel bases.
These bikes are built in Portugal and have a real Enduro heritage. The PR4 has a low seat height, short wheel base, and torquey power from a Chinese built air cooled 230cc motor.
The PR5 has a 250cc liquid cooled EFI motor, and the price is 6,000.
My question is, I think most people with 6,000 to spend will buy a used bike.
On the plus side, it is an alternative to the $8-10,000 dirt bike.

I also read they have a two (2) year parts warranty. They can't be built but so cheap...at least I wouldn't think.

Which 8-10k dirt bike is it an alternative to ? Serious question.

It should be an alternative for the guy that not only can't or doesn't want to spend $8-10,000, nor can handle the power of the current bikes.
Most new bikes produce the power at the wrong rpm for less experienced riders.
I witnessed an XR200 easily go up a slick, steep, hill many guys on newer, more powerful bikes struggled.
They are not made for anyone that wants to go fast in open terrain.
I still think most guys with $5-6,000 are going to buy a used KTM or similar bike, I am just wondering about the prospect business wise. I think the idea should work, but may not.

I will speak for our US market.
Just because they are new to you and your market (or world view)......This small firm has been marketing inexpensive, quality, reliable, fun class trail bikes successfully in Portugal and EU since 1987. The Owner and AJP namsake is a former Port Nat Enduro champion from back in the day. He does understand the difference between a high end competition bike and a simple trail fun bike. From my personal experience out on the trail 96% of the folks riding high end comp based bikes are not really riding them anyway.......even though they think they are......
Yes AJP does go worldwide to source items but with a 2 year warranty I think AJP has fairly good confidence in the product.
PS our US importer is a super nice guy with super good biz model (another smaller brand imported to the US) and biz plan to access the family of trail riders and 95% of trail riders that would ride safer and better on a more simple machine. Only 3 models for the US he has tailored them as US specific models

The air cooled one has me thinking . I want a simple low seat height , e-start, play bike for just riding and chasing the grandkids on. I flipped about 12 bikes last year one of which was an XR200; fun little bikes. I would think the AJP-4 would be a step up on that.

Crf250L , 5k new.

Great bike, great reliability, can go anywhere and get parts.

I just looked up the Honda CRF250L and it weighs in at 320 lbs with fuel . I don't think it's in the same play bike class as the AJP bikes is it?

I have talked with the importer at length, and everything Robertaccio says is right on. Importer is a serious off road rider that also sells Beta and Sherco. He says if you are an aggressive racer, the AJP is not for you, not enough power. But where it excels is slow gnarly terrain, it is almost a Trials cross over. He also says it it miles ahead of the crf230, ttr230.

Hey I figured right ..for once .

If it's not too heavy, these bikes could be the new KDX.

Trail Rider Mag test says $5995.....

I think from what I read at the AJP web site that these bikes are targeting a certain market and they know it pretty well. These bikes are for trail riders who just want to ride an easy trail bike. They do have a liquid cooled bike that is more aggressive from what I read. After many years of not riding, I had bought a Honda CRF 230 and thought it was a good starter bike. It was simple to maintain and it was easy to ride. I rode it until I felt comfortable enough to ride a bigger bike which was my KTM EXC 250. If I had not gotten a starter bike when I started riding again, there is no way that I could have handled my KTM or my Husky. If these AJP bikes were available when I started riding again, I would have considered one.

Interesting. Kind of like a modern day XR200.

I can't touch the ground on my WR. It seems too long in the tight stuff, and has way more power than I'll ever use in the woods. I bet I would be faster on a smaller, slower bike like the PR4 or PR5