Sherco news from Clay Stuckey

Good answer , spot on. Making statements about the president in such a manner Clay will not act as a salve for your world view. Hello Gas Gas ; goodbye Sherco for me anyway .

Norm is correct,

PS all that and these Sherco bikes will be missed, I rode Chilly's test bike 300SEI-R (?) that thing was everything good the TXC310R had with a better refined feel, its a real winner bike, very refined and well engineered.. That French Racing Bleu is handsome as well.

It is a shame there will be no Sherco's this yr. They are a terrific bike so it's a sad day and also for Clay Stuckey who has an investment of time and passion. Money is just used to keep score.

You forgot about our successful "War on Drugs"

Too bad. Seemed like Sherco was going to be in the mix here in the US as the "exotics" are becoming more mainstay. Not sure about the pricing? KTM has traditionally been a bit more than the Sherco. Beta are beginning to make a step up and are selling well. Gasgas has taken off lately with several new dealers and a darn good bike at a similar price as the Sherco.


A quick search here in Oregon:
2014 Beta 300 $7999
2014 Gasgas 300 $8299
2014 Sherco 300 $7999
2014 KTM 300 $8299
2014 husky 300 $8549

Great time IMO as we the buyer have lots of really great options on great bikes.

I was just about to start a thread on whats up with sherco. This explains it. The shercos at my dealer are in discount and a 300 two stroke isnt snatched up already.

Going full Knighter , ending prolly the same as Knighter

Blaming the president and the bike company at the same time does not sound very professional. I have kept close eye on the exchange rate for years, and it really has not varied that much for the last 5-6 years. The bikes seem to be very good but they were priced a little high, Stuckey had slashed prices and cut dealer margins to try and get a market share, which I think is risky on both counts. He also was offering to sell direct which hurts the dealers, although supposedly the proffit went back to the dealer.
I think someone else will import them, unless this is just a bluff to try and get Sherco to lower prices, and once again, does not seem to professional to do it publicly.

Anyone who thinks that the president (any president) is to blame for global economic shifts is nuts. We heard the same crap when W was in office, and we'll hear the same crap when it changes hands again soon. Grow up and man up.

Sad to see Sherco going this way. Wouldn't the exchange rate stuff also effect KTM sales and prices? Seems like a cop-out.

Yep. first Knighter gets the boot. Now no US bikes. Sounds like 2015 is going to be a quiet year for Sherco in the US

From all accounts, Clay is a hard working responsible man. I'm sure he feels frustrated, and if he reads this thread maybe even a little put off. He is trying to state his position to keep customers informed, but I think at times Clay may be his own worst enemy. I'm not sure posting the original comments he did in the Sherco forum serves any long term advantage. Sometimes saying too much is saying too much. If I was a Sherco manager in France, I wonder what my feelings would be reading his comments as the US distributor for them. And as a dealer, what would be my calculus in weighing the advantages of selling an exotic bike versus the unpleasant reality of intermittent supply and marginal profit margins trying to compete with a company like KTM (when I think for most buyers who don't want orange they would buy anything else, even if it was no better than the KTM they are trying to avoid). While it is probably true that selling $10K+ bikes in the US would go over like a lead balloon for most buyers, my impression of Sherco/Beta/TM buyers is that they WANT to be distinct, are proud of spending MORE for a quality product, and take PRIDE in having a unique motorcycle. All of those attributes do not come at a price point.

I hope Clay is successful, and finds great fortune in the future. To that end, I wish him well. And I keep praying the buying public is still afforded plenty of choices instead of primarily one brand, repackaged 20 times over.

ktm prices going up on average $1000 here in Aus for 15 due to exchange rate(apparently) so sounds like it affects everyone!

Rule #1 of pretty much any job you can possibly have is; Do not talk badly about your boss or employer while you are collecting a paycheck from said employer. David Knight repeatedly complained publicly about various things Sherco. The short list included; Not happy with the practice bike, Not happy with travel arrangements, Not happy with bike set up, Not happy that he was expected to do some of his own mechanical work... and this I witnessed on two televised races. I'm still undecided about Sherco but I'm for sure no longer a Knighter fan.

^ yeah a few hundred bucks either way I doubt would be a deal breaker to most people

geez....ease up on the guy. If he wants to blame Obama, that's fine with me. I can't stand the socialist either.